
Boat Shows in France 2026: Cannes, La Rochelle and the Calendar
Cannes, La Rochelle, Cap d'Agde, Paris: the 2026 calendar of France's major boat shows, with the autumn season dates and tips for exhibiting.
Home & Real Estate Fairs in France 2026: 13 confirmed dates in Bordeaux, Lyon, Paris, Strasbourg, Marseille, Lille and more. Spring & autumn calendar, exhibitor tips.

The home sector (construction, renovation, decoration, real estate) remains one of the most active in French regional events. Almost every major French city hosts at least one annual home fair edition, sometimes two (spring + autumn), and several national networks (Viving, BatiExpo, Habitat & Déco) tour through ten or more cities.
For a project owner (new build, renovation, real estate purchase), it's the most efficient way to meet craftsmen, real estate agents, energy suppliers, landscapers and architects in two days, instead of running 40 appointments over three months. For an exhibiting craftsman or installer, these fairs remain a customer acquisition channel that still works, provided you pick the right edition and city.
This calendar gathers the 13 major home events confirmed in France for 2026, ranked by season. For each fair: dates, location, expected visitor profile and practical advice.
Home fairs work because they tap into a specific behavior: 70% of Foire de Paris visitors arrive with a concrete home project in mind, according to the official 2026 Home & Co press kit. That intent rate is exceptional, far higher than a generalist commercial fair. It explains why craftsmen and suppliers maintain this channel despite the digitalization of the buying journey.
Seasonality is sharp and explains why editions cluster in two windows:
Summer and the January slump barely host any home fairs. Commercial momentum sits elsewhere.
The table below covers the main confirmed Home Fairs in France for 2026, ranked by date. Always double-check on the organizer's site before traveling, dates can shift.
| Fair | Location | 2026 Dates | Type |
|---|---|---|---|
| Viving Rennes | Rennes Parc Expo | February 6-8, 2026 | Home + real estate |
| Salon Habitat & Construction | La Rochelle | February 20-22, 2026 | New construction |
| Habitat & Déco Bordeaux | Bordeaux Parc Expo | March 6-8, 2026 | Home + decoration |
| Habitat & Métiers d'Arts | Châlons-en-Champagne | March 6-9, 2026 | Home + crafts |
| Foire de Lyon (Habitat section) | Eurexpo Lyon | March 20-30, 2026 | Generalist fair with home section |
| Habitat & Immobilier | Beauvais (Auvergne) | March 20-22, 2026 | Home + real estate |
| Viving Marseille | Marseille Parc Chanot | April 10-12, 2026 | Home + real estate (1st edition) |
| Salon de l'Habitat Strasbourg | Strasbourg Parc Expo | April 10-13, 2026 | Home + renovation |
| Foire de Paris, Home & Co | Paris Expo Porte de Versailles | April 30 - May 11, 2026 | Generalist fair with home section |
| PATRIMONIA Lyon | Lyon Convention Centre | Sept 30 - Oct 1, 2026 | Wealth + real estate |
| Salon de l'Habitat Toulouse | MEETT Toulouse | October 1-4, 2026 | Home + renovation |
| Salon Habitat Déco Nantes | Parc des Expositions Nantes | Oct 30 - Nov 1, 2026 | Home + decoration |
| Habitat & Déco Lille | Lille | Oct 31 - Nov 8, 2026 | Home + decoration |
The first major event of the year, Viving Rennes opens the spring season at Rennes Parc Expo. It's a hybrid home + real estate format, which sets it apart from a pure home fair: visitors come both to meet craftsmen and to talk with developers and real estate agents. The Viving network tours several cities (Rennes, Marseille, Lille…), with a recognizable format: free conferences, themed areas (energy renovation, garden, extension), local craftsmen village.
Best for: Rennes and southern Brittany project owners, first-time buyers, extension or renovation projects.
Edition focused on new construction, which is rarer than you'd think (most generalist fairs mix new build, renovation and decoration). The event draws around a hundred specialized exhibitors: builders, developers, new equipment suppliers, mortgage brokers.
Best for: households planning new builds in the Charente region. Visitors typically come to compare 3-4 builders before signing.
Fifth edition at Bordeaux Parc des Expositions. 250 exhibitors this year per the 2026 program published by the organizers, covering home, renovation, indoor and outdoor decoration, garden and renewable energy. The fair is positioned mass-market with a "three days of inspiration" format, with conferences and demonstrations punctuating the weekend.
Best for: all renovation projects, finding local craftsmen, comparing quotes. One of the must-attend events for project owners in the Southwest.
In Châlons-en-Champagne, this fair has the unique angle of crossing home and art crafts (ceramicists, cabinet makers, ironworkers, stained glass artists). The "home + prestige craft" format appeals to households looking for bespoke and noble materials over mass-market.
Best for: characterful renovation projects, art craftsmen searches, renewable energy interest.
The Foire de Lyon celebrates 110 years in 2026 at Eurexpo. It's not a pure home fair, it's a 11-day generalist fair covering home, shopping, gastronomy and leisure, but the Habitat section is one of the largest. For an exhibitor, it brings considerable visitor volume but diluted attention. For a visitor, it's the unmissable spring event in the Rhône-Alpes region.
Best for: visitors in exploration mode (not yet decided), inspiration, broad offer comparison.
A more regional fair at the Grande Halle d'Auvergne (to confirm by edition), combining home and real estate. Typical exhibitors are local developers, real estate agents, regional craftsmen and mortgage brokers. Classic free-entry weekend format.
Best for: Picardie and Oise households planning a purchase or renovation.
First edition of Viving in Marseille at Parc Chanot. A significant signal for southeast France: Marseille hadn't had a major reference home fair for several years. The Viving format (home + real estate + garden) targets broadly, from first-time buyers to homeowners planning renovations.
Best for: project owners in Bouches-du-Rhône, Var, Vaucluse. For regional exhibitors, an opportunity to capture a new audience that's still under-served.
Four days at Strasbourg Parc des Expositions, a dense format with free conferences and workshops without prior registration. The fair covers construction, renovation, indoor and outdoor furnishings. One of the oldest and most established in eastern France.
Best for: Alsace households planning a project, finding local craftsmen, energy renovation conferences.
The heavyweight. 12 days at Paris Expo Porte de Versailles. 1,250 exhibitors total including 300 brands in the Home & Co section (indoor/outdoor, kitchens, appliances, bathrooms, high-tech). 400,000 visitors expected across 100,000 m² of exhibition space, including roughly 200,000 home project owners per edition per the 2026 press kit.
No other home fair plays in this category in France. For an exhibitor, it's the investment that can justify an entire annual commercial strategy. For a visitor, it's the place to see the broadest panel of offers in a single visit.
Best for: Île-de-France project owners (and beyond, many travel by TGV for the day), broad comparison searches, ambitious projects.
Slightly different format: PATRIMONIA at Lyon Convention Centre is a B2B/B2C wealth and real estate fair, not a generalist consumer home fair. It targets investors and wealth management advisors. Mentioned here because it's often confused with a generalist real estate fair, but it isn't one.
Best for: real estate investors, wealth management advisors. For a typical homeowner with a renovation project, this isn't the right event.
Four days at the MEETT (Toulouse exhibition park, opened 2020). Classic home + renovation format with a regional Occitanie focus. The geographic proximity with Bordeaux means the two fairs complement each other (spring Bordeaux / autumn Toulouse) rather than compete.
Best for: Toulouse and Occitanie households planning renovations for 2027, finding local craftsmen.
At Nantes Parc des Expositions, 250 exhibitors across 10,000 m². The fair emphasizes renewable energy, heating and insulation for the cold season. It's a "back-to-school for projects" format, with many visitors coming to finalize a quote before winter work begins.
Best for: Loire-Atlantique and Pays-de-la-Loire project owners, energy renovation projects, finding heating/insulation installers.
A long format (9 days) covering both All Saints' weekends. Habitat & Déco Lille is one of the largest in northern France, with a particularly developed decoration and furnishing section. The Hauts-de-France region also has its own dedicated regional network (Salons de l'Habitat Coteo).
Best for: Hauts-de-France households planning a project, decoration inspiration, energy renovation projects before winter.
Prices vary widely by fair size, stand position and duration. Indicatively and without quoting precise figures (each organizer provides quotes on request), industry orders of magnitude:
Add to these costs: stand fit-out, signage, electricity, furniture, transport, accommodation and staff. A "all-in" presence at a regional fair typically represents a total budget between €5,000 and €15,000.
For a fair to be profitable, the value of one signed quote should in theory cover the entire event budget. That's achievable on mid-range renovation work (€15-30k) or new construction (€150-300k), much less so on pure decoration sales.
Pick the edition by project profile, not fair size. A heat pump supplier has more to gain at Salon Habitat Déco Nantes in autumn (energy focus) than at Foire de Lyon in March (visitors in general shopping mode).
Book 4-6 months ahead for a well-placed stand. The best spots (entrance, main aisles, near conferences) go first. Last-minute registrations end up at the back of Hall 3.
Plan lead follow-up before the fair starts. A fair generates 100-300 contacts but without CRM or qualification tooling, 80% disappear within two weeks. Set up a simple workflow: A/B/C qualification on the spot, 48h follow-up for the A's.
Don't underestimate sales rep training on stand. Project visitors ask precise questions (priced quote, deadlines, ten-year guarantees). A vague-answering rep loses 80% of warm leads.
Check the exhibitor map ahead of time: most organizers publish the full listing with categories. Pinpoint 8-12 stands you absolutely want to see, don't try to cover everything (physically impossible at Foire de Paris).
Bring plans, photos, measurements of your project. The exhibitors who give the best on-the-spot quotes are those getting precise info immediately.
Compare 3 quotes minimum before signing. Fairs are full of "fair promo, valid until Sunday night" offers. Real discounts rarely exist, it's mainly a closing argument.
Plan a real half-day for the big fairs (Foire de Paris, Foire de Lyon). In 2 hours, you leave with nothing concrete.
The three largest are Foire de Paris with its Home & Co section (April 30 to May 11, 400,000 visitors), Foire de Lyon (March 20-30, 2026, 110th edition at Eurexpo) and Habitat & Déco Bordeaux (March 6-8, 250 exhibitors, 5th edition). The other regional events (Strasbourg, Toulouse, Nantes, Lille) play in a more local category but with very intent-driven visitor quality.
Spring (February to May) is the high season: visitors prepare summer projects and quote-gathering peaks. Autumn (September to November) focuses on energy renovation and projects for winter. Summer and January are essentially empty on the home fair calendar. If your project targets autumn start, aim for spring fairs. For a winter/spring project, autumn fairs.
Prices vary widely depending on the fair, the booth footprint and its location. For a regional fair (Bordeaux, Strasbourg, Nantes, Toulouse), expect €2,500 to €8,000 for a 9-18 m² stand. For the Foire de Paris, prices are much higher (often above €15,000 for a first stand). Add fit-out, furniture, signage, staff and accommodation. Realistic total budget: €5,000 to €15,000 at a regional fair.
It depends on your geographic scope. Foire de Paris offers unmatched visitor volume (400,000) and national visibility, but cost is high and visitors are sometimes in exploration rather than firm-project mode. A regional fair (Bordeaux, Strasbourg, Toulouse) costs 5 to 10 times less and reaches geographically close project owners, hence more easily convertible if you're a local craftsman. For a national materials supplier or a multi-region builder, Paris remains essential.
Several cities (Lille, Lyon, Toulouse) host two editions per year. Simple rule: spring fairs capture projects starting in summer or autumn (terraces, extensions, windows). Autumn fairs target projects starting in winter or the following spring (heating, insulation, energy renovation). Choose based on the typical timing of your target customers' decisions.
Yes, provided you prepare the fair well. Total cost (€2,500 to €15,000 depending on format) is recouped as soon as one mid-range quote is signed: a typical €20-30k renovation project covers the spend easily. The real profitability factor is post-fair follow-up quality: a simple CRM workflow (A/B/C qualification, 48h follow-up for warm leads) makes the difference between a profitable and a wasted fair. Craftsmen who don't convert often complain about "useless fairs" while having done nothing with the 100-300 contacts collected.
If you organize or exhibit at other types of events in France, here are our complementary guides:
Sources:

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